PRIVACY POLICY

You have clear rights over the information you share with Heilucky. Here’s how you can exercise them, and what we do with your data to make your experience possible.

Your Data, Your Choices

Your control over your personal data is the starting point of our relationship. You can ask us to access, correct, or delete the personal data we hold about you at any time. You also have the ability to restrict or object to further processing, and to receive your data in a structured and standard format so you can easily transfer it. If you ever feel your concerns aren’t being addressed, you may lodge a complaint with the competent data protection authority regarding our processing of your personal data. To protect your privacy and security, we may need to request specific data from you to confirm your identity and your right to access the information before we can fulfill your request. There may be instances where applicable laws or regulatory requirements allow or require us to refuse to provide or delete some or all of the data we maintain. You can contact us to exercise any of these rights, and we will respond to your request in a reasonable timeframe, and in any event in less than 30 days.

What We Need to Serve You

To make your experience work, we need to handle a few specific types of information. When you decide to make a purchase, the transaction requires us to collect your payment data, such as your credit or debit card number and other card information, along with your account and authentication information, and billing, shipping, and contact details. These are essential for completing your order and managing your account. Simply visiting our websites also generates technical data from the devices you use. We automatically receive your device's unique identifier, IP address, operating system, and Internet browser type. We also collect usage information, diagnostic information, and location information from or about the computers, phones, or other devices you use to access our services. Where available, technologies like GPS and your IP address help us approximate a device’s location to enhance our products and services.

The Journey of Your Data

Once we have your data, we put it to work for clear reasons. A core part of our operation is to provide, improve, and develop the products and services you rely on. This involves data analysis, research, and audits, all of which are based on our legitimate interest in maintaining business continuity and offering you a valuable experience. If you participate in a contest or promotion, we’ll use the information you provide to run that program, and any related rules will give you more details on that specific use. Communication is another key area, and here your control is paramount. We will only send you marketing communications about our own products and services if you have given us your prior express consent. The same strict standard applies before we would ever share your personal data with third party partners for their own marketing purposes. You can withdraw your consent for any of these uses at any time by contacting us. If you decide you no longer wish to receive email communications for marketing purposes, reaching out to us is the way to opt-out. We also use your data to respond to your direct inquiries and to keep you informed about your account, transactions, and our policies. Safety and security are foundational. We process personal data to verify accounts and user activity, which includes monitoring fraud, investigating suspicious or potentially illegal activity, and looking into violations of our terms or policies. This processing is based on our legitimate interest in helping ensure the safety of our products and services for everyone. For residents within the European Economic Area (EEA), whenever our processing is based on your consent, that legal basis is justified under Article 6(1) of the General Data Protection Regulation (EU) ("GDPR"). We also use small text files called cookies, and similar technologies, to store information on your browser. These tools help us provide, protect, and improve our services by personalizing content, measuring the effectiveness of advertisements, understanding user behavior, and creating a safer experience. The specific cookies used will vary depending on which of our websites and services you are using. We will retain your personal data for as long as it is necessary to fulfill the purposes outlined in this Privacy Statement. Once that purpose is complete, we will securely dispose of it, unless a longer retention period is required or permitted by law.

When Your Data Travels

To deliver our services, we collaborate with strategic partners. We make certain personal data available to these companies solely to provide or improve our products, services, and advertising. We do not share personal data with third parties for their own independent marketing purposes without first obtaining your prior express consent. In the context of a major business change, like a merger, reorganization, acquisition, or sale of all or a portion of our business, personal data may be transferred as a business asset to the relevant third party. We also share data with all our affiliated companies. There are situations where we may need to disclose data to protect vital interests. This can happen if we determine in good faith that disclosure is reasonably necessary to protect our rights and pursue available remedies, enforce our terms and conditions, investigate fraud, or protect our operations or users. We may also disclose personal data to comply with legal obligations, such as a law, legal process, litigation, or requests from public and governmental authorities, or for purposes of national security, law enforcement, or other issues of public importance.

A Note on Young Visitors

Our products and services are designed for an adult audience. We do not knowingly collect, use, or disclose data from children under 16, or the equivalent minimum age depending on the jurisdiction. If we learn that we have inadvertently collected personal data from a child under 16, we will take steps to delete the data as soon as possible. Please contact us immediately if you become aware that a child under 16 has provided us with personal data.

Leaving Our Site

Our websites, products, and services may contain links to third-party websites, products, and services that are not governed by this statement. We are not responsible for the privacy practices or the content of those external sites. This Privacy Statement applies solely to data collected by us through our own products and services. We encourage you to read the privacy policies of any third party before using their websites, products, or services.

Changes to This Agreement

We may periodically change this Privacy Statement to keep pace with new technologies, industry practices, and regulatory requirements. Your continued use of our products and services after the effective date of the Privacy Statement means that you accept the revised Privacy Statement. If you do not agree to the revised statement, please refrain from using our products or services and contact us to close any account you may have created.

Getting in Touch

If you have any questions about this Privacy Statement or its implementation, or if you wish to exercise your data rights, please contact us at [email protected]. We will get back to you within 30 days.